James
James Jeans, the creation of Seun Lim, is truly unique and a must have jean for every closet. Obtaining both a B.F.A. and M.F.A. at the School of the Art Institute of Chicago, she has fully distinguished herself in the jean community.
James Jeans are cut and cured to make your body look longer and leaner. James Jeans are characterized by their high-end, custom fitted and durable denim. The back pockets on the jeans are placed perfectly, giving an appreciated "lift" to the backside.
The darted pockets on the James Jeans are angled in such a way that makes the backside appear smaller, while a dark rinse is used in the inner thigh to make thighs appear smaller, and her last trick is to make the entire leg appear slimmer by highlighting above the knee, instead of below. Much attention is given to every detail to make the jeans flattering.
Seun Lim's James Jeans launched in September 2003 and became an immediate sensation. Most recently, Seun Lim has introduced her new "Premium Label", which is a breakthrough permangante potassium washing technique that Lim developed. Her technique gives the jeans a distinguished and unique look. Her "Premium Jeans" are also blended with cashmere, making them soft and comfortable to wear.
